Spam Word Analyzer
Check your email content for words and phrases that might trigger spam filters
Why review spam-related wording?
Email providers use many signals to filter unwanted messages. Certain words and phrases can be worth reviewing, but wording alone does not determine whether a message reaches the inbox.
How This Tool Helps
This analyzer checks your subject line and content against a maintained list of common phrases and returns a review score. Use it to edit copy thoughtfully; authentication, sender reputation, list quality, complaints, sending patterns, and context also influence filtering.
Check Your Email Content
Understanding Spam Filters
Beyond Trigger Words
While trigger words are important, modern spam filters consider many other factors:
- Sender Reputation: Your domain's sending history and reputation
- Authentication: Proper SPF, DKIM, and DMARC implementation
- Engagement Metrics: How recipients interact with your previous emails
- Content Structure: Text-to-image ratio, HTML quality, and link patterns
- Sending Patterns: Consistency in volume and frequency
Categories of Trigger Words
| Category | Examples |
|---|---|
| Financial | cash, credit, money, investment, free, discount, save |
| Urgency | act now, limited time, urgent, call now, apply now |
| Marketing | buy, cheap, deal, best price, clearance, satisfaction, guarantee |
| Legal Disclaimers | not spam, this is not spam, no obligation, no catch |
Tips for Writing Spam-Free Emails
- Be specific and relevant: Focus on providing value rather than using sales language
- Use alternative phrasing: Instead of "Free consultation," try "Complimentary assessment"
- Balance text and visuals: Don't rely heavily on images with minimal text
- Personalize content: Address recipients by name and tailor content to their interests
- Test before sending: Use tools like this analyzer and send test emails to different providers
Need More Help?
Getting your emails to the inbox involves more than just avoiding spam words:
- Check your domain's authentication with our SPF, DKIM, and DMARC tools
- Optimize your subject lines with our Subject Line Tester
- Create a free BuffSend account for more deliverability tools and support